So it's week 8 in school out of our 10 week quarter, so needless to say my posts typically slow down during this time in the semester. But I could not help but be inspired by the images below.
Like many designers I do my best work at night. This may be my biggest misfit with the corporate world but I've learned to cope with coffee. Regardless, these are kind reminders to us designers slaving over our computers in the wee hours of the morning that other people are kicking ass and taking names in their own right. We all know, even when your surrounded by people in studio you feel 1,000 miles away from the rest of the world. Here are some cool ad campaigns to remind you that you're note alone. :)
NIKE
Like many designers I do my best work at night. This may be my biggest misfit with the corporate world but I've learned to cope with coffee. Regardless, these are kind reminders to us designers slaving over our computers in the wee hours of the morning that other people are kicking ass and taking names in their own right. We all know, even when your surrounded by people in studio you feel 1,000 miles away from the rest of the world. Here are some cool ad campaigns to remind you that you're note alone. :)
NIKE
New meaning to "Run This Town Tonight"
In a call to arms (and legs), Nike organized running clubs and nighttime events for jogging fanatics everywhere from Paris and New York to Milan and Copenhagen. Felix Larher photographed participants for its “Run Unleashed” campaign, showing Nike-clad racers tackling the urban hurdles and running without limits.
PUMA
Photographed by Aaron Farley, the Puma Social campaign for F/W 10 is dedicated to the “After-Hours Athlete.” From bowling and foosball to billiards and ping-pong, Puma gives words of wisdom to night owls such as, “Bacon has electrolytes, too,” “Some marathons end at 6am” and “Sometimes victory is a phone number.” I don't know if my trainer would by the "bacon has electrolytes" but in my opinion it makes complete sense at 4am even as a vegetarian. :)
ROXY
With an Olympic Gold Medal under her belt, Torah Bright and the Roxy Snow Team are some of snowboarding’s most gifted gals. The fall campaign features Bright’s new Eminence board, which was inspired by the photography of Carlo Van de Roer – who also shot her for the campaign – and a combination of lookbook and action images of team riders Erin Comstock, Lisa Wiik and Sarah Burke shot in Argentina by Matt Georges. I think it's images like these that should encourage designers to take risks!
~Amberlee
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